Why Incentive Travel?

A new toolkit, launched by SITE in October 2024

Introducing SITE’s “Why Incentive Travel?” toolkit

Designed with our agency and end-user members top of mind — and available for all members to modify and use with their own clients and teams, too — is SITE’s new “Why Incentive Travel?” toolkit.

The tools below are yours help share and better outline the business case for incentive travel with current and prospective clients. Tools include a series of flip books with new globally backed research, conversation starter cards, a data checklist, and a case study presentation outlining how to arrive at the right budget for your program.

We invite your feedback on these tools at any time, as well as input on what tools you’d like to see from SITE HQ next!

“Why Incentive Travel?” conversation starter cards

Get the conversation flowing with these insightful questions, crafted to help you guide the conversation around how incentive travel rewards can encourage teams to embrace new ways of thinking, collectively work toward business goals, and shape team and organizational culture in dynamic, exciting ways.

We suggest printing a set of cards as go-to prompts you can use as a conversational ice-breaker at trade shows, for a creative spark to begin your next kick-off call, or to help brainstorm new, creative uses of incentive travel with current or potential new clients.

Download the convo cards

“Why Incentive Travel?” data checklist

While most business leaders understand the need for new ways to motivate and reward employees as we continue to embrace new ways of working and shifting workplace demographics, they sometimes struggle in deciding where to start when building the case for how these strategies will impact their business’ bottom line.

We suggest using this checklist as a way to help your client collect the right data and begin tracking solid metrics that prove the return on investment of their incentive travel programs.

Download the checklist

“Why Incentive Travel?” case study

With the help of our expansive professional community, we’ve put together a hypothetical scenario-driven case study that shows each step of the budgeting and business case for using incentive travel to achieve the kinds of goals your client is likely setting for their teams.

We suggest sharing this case study PDF with newer clients who are curious about how the finances and figures add up to create a truly transformational travel reward.

Download the case study

“Why Incentive Travel?” marketing flipbook

Download this research-backed flipbook to share with marketing leaders. The book contains new research sourced from top consulting firms, leading business publications, and other datasets to make a compelling case for how incentive travel advances organizational goals.

We suggest using these guides as a resource to share directly with clients, or as useful collateral for trade show presentations.

Download the marketing flipbook

“Why Incentive Travel?” sales flipbook

Download this research-backed flipbook to share with sales leaders. The book contains new research sourced from top consulting firms, leading business publications, and other datasets to make a compelling case for how incentive travel advances organizational goals.

We suggest using these guides as a resource to share directly with clients, or as useful collateral for trade show presentations.

Download the sales flipbook

“Why Incentive Travel?” HR flipbook

Download this research-backed flipbook to share with HR leaders. The book contains new research sourced from top consulting firms, leading business publications, and other datasets to make a compelling case for how incentive travel advances organizational goals.

We suggest using these guides as a resource to share directly with clients, or as useful collateral for trade show presentations.

Download the HR flipbook